Whether a customer needs to light up office space or a bedroom, lighting stores house many different products that can be used to create different environments and aesthetics. Investing in a people counter is the best decision for retailers. This technology will make it easy for them to count their customer traffic and monitor sales activity, as well as improve scheduling and staffing for their showroom. People counters are useful in keeping track of advertising campaigns because the stores can run promotions and then monitor how many people bought in-store for that period. Tracking shopping trends is easier than ever with people counting technology, see where the customers are spending most of their time when they are in the store. With a people counter retailers can keep track of customer activity while also watching their sales improve daily.