Diversity in Department Stores
Department stores offer a variety of items that customers can browse through and purchase. Stores are normally sorted into different categories to make the shopping experience smooth and simple, customers can go to specific sections and get what they need. Department stores that invest in a people counter will experience an improvement in their sales and conversion ratios. People counters can help owners with scheduling employees, staff their sales floor appropriately, and monitor hotspots of activity. The data collected from this technology can help department stores analyze shopping trends and benchmark salesperson performance. People counters will help department stores reach their sales goals and beyond.