Stephen is a successful business owner and consultant within the Jewelry industry. He has been using the Trax People Counting software for over 3-years and has kindly shared his experience with us so far! Read below for more!
We actually only use the visual interface and the time/day report to know what our traffic patterns are day over day and week over week. We do love the Edge Pulse interface that allows us to see our closing ratio’s and our traffic patterns week over week and compares our data to others in our industry
We use the Trax system to help us train our staff on closing ratio’s. We monitor store closing ratio’s and constantly looking to improve those metrics
We have seen an increase in productivity and it is due to more awareness of how many clients are actually walking through our door each day. We are able to better staff for coverage and reduce payroll during slower times
I would simply ask them if they knew how many people were walking through their doors every day? Then I would ask them do they know their closing ratio? If they can’t answer either of these questions, I ask them do they know how much money they are losing by not know the answers to these 2 questions. It is really this simple. The only way to improve your bottom line is to track it, measure it and put strategies in place to improve it. The Trax system is the right tool to help you accomplish all 3 of these things. It is a no brainer. Just do it!