Counting Customers
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Real-Time People Counters & CRM

We’ve been helping retailers measure their
missed sales and improve their performance
for 25 years!

A Few Clients


Google Rating

People Counter

Track every customer that enters your store!
As Low as $19 per month

Retail CRM

For a seamless sales rotation and for capturing unsold customer information
$ 899 Paid annually
  • Near 100% Accurate Customer Count 
  • Live Staffing Analysis w/ Understaffed Alerts
  • Short-Term & Long-Term Traffic Comparisons
  • Detailed Conversion Analytics
  • Automatic Sales Rotation 
  • Capture Unsold Customer Information
  • Conversion Analytics by Product Category
  • Personalized Performance Letters
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“I did an extra million dollars in each of my 5 stores in Texas because of the CRM and Visual Proof People Counters”

Bobby Broadnax, Owner of La-Z-Boy.

The only way to improve your bottom line is to track it, measure it and put strategies in place to improve it. The Trax system is the right tool to help you accomplish all 3 of these things. It is a no brainer. Just do it! 

Stephen Barnes, Owner of Barnes Jewelers & ERA Consultant

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Over 1,000 stores using the Trax People Counter

"If you can't track it, then you can't manage it"